Which of the following are the most common forms of digital marketing? (Choose all that apply)
- Content marketing
- Email marketing
- TV commercials
- Print advertising
- Search engine optimization
- Social media marketing
- Display advertising
Which of the following statements about marketing and advertising are true? Select all that apply.
Which of the following statements about marketing and advertising are true? Select all that apply.
- Advertising is an important part of marketing
- If you have a good product, people will automatically find you and buy your product, without a need for marketing
- Advertising and Marketing are different words for the same thing: creating campaigns and putting them in front of the right audience
- Advertising is where the largest portion of the money spent on marketing goes
Which of the following statements is true about Facebook and Instagram messenger?
Which of the following statements is true about Facebook and Instagram messenger?
- Messenger lets businesses instantly connect with people on the Messenger app, but not on the Facebook Page
- Businesses can use messenger to make suggestions, assist in sales, and offer support to customers in one continuous conversation
- You can integrate ads on Instagram, but not on Facebook Messenger
or
- You can integrate ads on Facebook Messenger, but not on Instagram
- Messenger lets businesses instantly connect with people on their Facebook Page or the Messenger app
- If businesses want to offer suggestions, assist in sales, or offer support, these need to be done in separate conversations
Which of the following did Meta acquire to increase connections and communication between Facebook users?
Which of the following did Meta acquire to increase connections and communication between Facebook users?
- Portal
- Oculus VR
When looking at the digital marketing landscape which of the following are types of social media platforms available to users? Select all that apply.
When looking at the digital marketing landscape which of the following are types of social media platforms available to users? Select all that apply.
- Graphic design platforms
- Collaboration platforms
- Messaging platforms
- Discussion platforms
Which of the following are types of digital marketing? Select all that apply.
Which of the following are types of digital marketing? Select all that apply.
- TV commercials
- Display advertising
- Search engine optimization
- Social media marketing