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Home » Archives for vmartinez » Page 1182

vmartinez

Digital marketing enables potential customers to act the moment they experience the ad, such as when a customer clicks on a digital ad to purchase a product. Which advantage of digital marketing does this represent?

By vmartinez

 

Digital marketing enables potential customers to act the moment they experience the ad, such as when a customer clicks on a digital ad to purchase a product. Which advantage of digital marketing does this represent?

 

  • Reach more people
  • Build relationships with customers
  • Get faster results
  • Save money

 

Filed Under: Google Digital Marketing & E-commerce Professional Certificate Answers - Coursera

A business owner wants to find new consumers for their clothing store. They plan to use social media to turn them into customers. What is this practice known as?

By vmartinez

A business owner wants to find new consumers for their clothing store. They plan to use social media to turn them into customers. What is this practice known as?

  • Online sales
  • Face-to-face marketing
  • Digital marketing
  • E-commerce

 

Explanation:

The practice of using social media to find new consumers and turn them into customers is known as Digital marketing. Digital marketing encompasses a broad range of online strategies and channels, and utilizing social media is a prominent component of this approach. In this scenario, the business owner intends to leverage platforms like Facebook, Instagram, or Twitter to reach and engage with potential customers, promoting the clothing store and converting social media users into actual customers. Digital marketing allows businesses to tap into the vast online audience, target specific demographics, and create tailored campaigns to drive brand awareness and sales. Unlike traditional face-to-face marketing, digital marketing leverages online channels to connect with a wider audience in a more scalable and targeted manner.

 

Filed Under: Google Digital Marketing & E-commerce Professional Certificate Answers - Coursera

Fill in the blank: _____ is generally cheaper, more convenient, and more accessible than storefront sales.

By vmartinez

 

Fill in the blank: _____ is generally cheaper, more convenient, and more accessible than storefront sales.

 

  • Online marketing
  • Traditional marketing
  • Digital channel
  • E-commerce

 

Filed Under: Google Digital Marketing & E-commerce Professional Certificate Answers - Coursera

Which of the following are typically job responsibilities for an e-commerce analyst? Select all that apply.

By vmartinez

 

Which of the following are typically job responsibilities for an e-commerce analyst? Select all that apply.

 

  • Develop relationships with clients.
  • Execute and monitor loyalty programs.
  • Use SEO to maximize traffic to the website.
  • Analyze data from the website or mobile app.

 

Filed Under: Google Digital Marketing & E-commerce Professional Certificate Answers - Coursera

Coordinating marketing activities, preparing reports on marketing metrics, and creating customer personas are tasks typical for which digital marketing role level?

By vmartinez

 

Coordinating marketing activities, preparing reports on marketing metrics, and creating customer personas are tasks typical for which digital marketing role level?

 

  • Product manager-level roles
  • Account manager-level roles
  • Strategist-level roles
  • Associate-level roles

 

Filed Under: Google Digital Marketing & E-commerce Professional Certificate Answers - Coursera

Which of the following are benefits of working in a marketing agency role? Select all that apply.

By vmartinez

 

Which of the following are benefits of working in a marketing agency role? Select all that apply.

 

  • Develop broad and flexible expertise.
  • Learn certain skill sets very well.
  • Collaborate on a variety of initiatives in multiple industries.
  • Gain deep knowledge and expertise in a specific industry.

 

Filed Under: Google Digital Marketing & E-commerce Professional Certificate Answers - Coursera

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