Which of the following search terms would be considered an exact match for the keyword “artist easel?”
- “artist easels”
- “table top artist easel”
- “artist easel for painting”
- “standing artist easel”
For the exact match keyword phrase, the search query used by the customer should match the exact word or phrase or should be a very close variation of it like singular, plural, etc.
In this case, the main keyword is “artist easel” so the exact match keyword should be “artist easels” because it is a close variation (plural version) of the main keyword.