If an advertiser has a goal to maximize brand awareness, which of the following is the recommendation for selecting ASINs?
- add more quality ASINs
- add only best-selling ASINs
- add 5 ASINs per campaign
- none of these
Explanation:
Adding more ASINs to your campaign increases your brand’s reach to more customers and they can find your brand using a variety of keywords that your brand or products don’t rank for. An advertiser can maximize their brand awareness by adding more quality ASINs.