What is one benefit to advertisers who develop video content as a co-marketing campaign with Amazon, which is not available with standard video?
- Access to Amazon’s video studios
- Access to premium placements on Amazon’s homepage
- Access to in-stream video placements on exclusive Amazon inventory
- Access to out-stream video placements on third-party properties
Explanation:
This is because when advertisers develop video content as a co-marketing campaign with Amazon, they gain access to in-stream video placements on exclusive Amazon inventory, which are not available with standard video. This can lead to higher engagement and conversions as the video ads are shown to a more targeted audience on Amazon’s platform.