For app campaigns, which aspect ratios are accepted for image assets?
1:1, 1.75:1, and 4:5
1:1 and 1.91:1 only
1:1, 1.91:1, and 4:5
1:1 and 1.75:1 only
Explanation:
The correct answer is **’1:1, 1.91:1, and 4:5.’** These aspect ratios are accepted for image assets in app campaigns. Each aspect ratio serves a specific purpose in mobile advertising. The 1:1 ratio, also known as square, is ideal for maximizing space on social media feeds and ensuring the content is visually appealing. The 1.91:1 ratio, commonly referred to as the landscape aspect ratio, is suitable for providing a wider view of the content without compromising on quality. Lastly, the 4:5 ratio is often used for portrait-oriented images, allowing marketers to capture attention effectively within mobile interfaces where vertical space is limited. By accepting these aspect ratios, app campaigns can accommodate various image styles and layouts, ensuring that advertisers have the flexibility to create visually engaging and impactful ads tailored to their target audience and platform requirements.