Two customers just placed orders, and Beth, a Klaviyo developer, wants to send both of these Placed Order events to Klaviyo. How can she do this?

Two customers just placed orders, and Beth, a Klaviyo developer, wants to send both of these Placed Order events to Klaviyo. How can she do this?

• Create 1 event server-side that will be sent to both profiles
• Create 2 separate events server-side, one for each customer
• Create a client-side event that will be sent to both profiles

 

Explanation: In Klaviyo’s data architecture, an Event is a discrete action tied to a specific Profile. Because events represent individual customer journeys, they cannot be “shared” or sent in bulk as a single multi-user event.