What are the 3 primary objects of Klaviyo’s data model?
- Profiles, lists, segments
- Profiles, events, metrics
- Profiles, events, catalogs
Explanation: Klaviyo’s data model is built around three core pillars that work together to create a 360-degree view of your customer and your business. While other elements like lists and segments are important for organization, these three are the “primitive” objects that store the actual data.