What is a webpage’s position in the search engine results pages (SERPs) called?
- Domain
- Index
- Rank
- Bounce rate
Explanation: A webpage’s position in the search engine results pages (SERPs) is referred to as its “Rank.” The rank indicates the relative placement of a webpage in response to a specific search query. Search engines, like Google, use complex algorithms to evaluate and rank webpages based on factors such as relevance, content quality, user experience, and authority. The higher a webpage is ranked, the more likely it is to appear closer to the top of the SERPs. Webpage ranking is dynamic and can change based on various factors, including algorithm updates, content changes, and the competitive landscape. Achieving a higher rank is a primary goal in search engine optimization (SEO) as it enhances visibility and increases the likelihood of attracting organic traffic.