In the ACES marketing framework, what does C stand for? By vmartinez In the ACES marketing framework, what does C stand for? Clicks Capture Intent Conversion Rate Communicate message Optimization Related content Related questions:In the ACES framework what does A stand for?Which of the following is NOT one of 4 T's of each…How does the ACES framework compare to AIDA?Which steps in ACES framework require a set target?