What type of attribution window would credit Twitter with conversions after a person retweets or replies to your ad?
- Post-view attribution window
- Post-engagement attribution window
Explanation: The correct answer is Post-engagement attribution window because this type of attribution credits X with conversions that occur after a user interacts with your ad, such as liking, replying, or reposting it. In contrast, a Post-view attribution window only tracks conversions that happen after someone views the ad without necessarily engaging with it. Post-engagement attribution ensures you measure the impact of active user interactions on driving conversions.