One of your clients, a jewelry designer, wants to view their Search Ads 360 campaign and understand how the reporting was set up for their business. What would they need to set up in their account to access that information?
- They’d need to set up inventory management.
- They’d need to set up audience segments.
- They’d need to set up labels.
- They’d need to set up custom dimensions.
Explanation:
For your jewelry designer client to view their Search Ads 360 campaign and understand how the reporting was set up for their business, they should set up custom dimensions within their account. Custom dimensions allow advertisers to tailor and organize their reporting data according to specific parameters that are relevant to their business goals. By leveraging custom dimensions, the jewelry designer can gain insights into key aspects of their campaign performance, enabling a more granular and customized analysis. This approach aligns with best practices in Search Ads 360, empowering advertisers to access and interpret data in a way that directly corresponds to their unique reporting requirements.