What is sales enablement?
- The processes, content, and technology that help sales teams sell efficiently at a higher velocity.
- Any strategy that helps sales teams close more deals.
- The process of replacing your existing marketing functions with sales positions.
- All of the above.
or
- The methodology that prioritizes the needs, challenges, goals, and interests of individual buyers.
- The process of selling web-based software to clients.
- The approach your business takes to provide sales with the resources they need to effectively sell.
- The process of designing and conducting experiments to optimize and improve the results of a target area.