Why is it important to reconcile date ranges on your campaigns’ sources reports? By vmartinez Why is it important to reconcile date ranges on your campaigns’ sources reports? If you don’t add date ranges, this page could mess up any custom attribution reporting you have built in your HubSpot account. If you don’t add date ranges, all historical data associated with new or influenced contacts could skew the numbers you see on the performance tab. If you don’t add date ranges, none of the attribution models can run. If you don’t add date ranges, the performance tab will only pull in data from influenced contacts, but not new contacts. This creates a gap in your data story, and HubSpot reporting. Related content Related questions:What feature allows you to tailor search results to…When should you set up custom analytics views in…Why should you wait until 14 days after the end date…To keep your campaigns organized, we recommend…