Select all that apply. What is a canonical URL?
- Something that’s useful if you have a single page accessible by multiple URLs
- The URL to the duplicate version of a main pillar page
- The URL to the version of a page that should be crawled and indexed
- Something that’s useful if you have multiple pages with similar content
Explanation: The correct answers are Something that’s useful if you have a single page accessible by multiple URLs, The URL to the version of a page that should be crawled and indexed, and Something that’s useful if you have multiple pages with similar content. A canonical URL serves as a preferred or authoritative URL for a particular webpage, especially when there are duplicate or similar versions of that page accessible through different URLs. By specifying a canonical URL, webmasters can instruct search engines like Google to prioritize crawling and indexing the specified URL over its duplicates or similar versions, thereby consolidating ranking signals and avoiding potential issues related to duplicate content. This helps search engines understand the preferred version of the page to display in search results, ultimately improving the site’s overall SEO performance and user experience.