What is the core difference between a citation and a mention in answer engines?
- A citation is always positive, while a mention can be negative.
- A citation comes from Google AI Overviews, while a mention comes from platforms like Perplexity, Claude, or ChatGPT.
- A citation includes a clickable link to your content, while a mention references your brand in the AI’s text without a link.
- There is no meaningful difference. They are synonyms in the AEO strategy.