Which of these marketing objectives does Performance Max for Retail rely upon?
- Lead Generation
- Awareness
- Online Sales
- Mobile App
Explanation:
Performance Max for Retail is a goal-oriented campaign that harnesses Google’s AI and machine learning capabilities to meet your marketing objectives. One key objective it serves is Online Sales, helping to serve the most effective ads to the right audience at the right time. Performance Max leverages Google’s ad inventory provides insights and trends and even assists in discovering unexpected audiences to amplify your first-party data, optimizing campaigns to drive online sales.