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Home » Google Ads 应用广告认证。认证考试的答案。 - Chinese simplified (ZH-CN) » 机器学习技术对营销行业产生了什么影响?

机器学习技术对营销行业产生了什么影响?

By vmartinez

机器学习技术对营销行业产生了什么影响?

  • 由于挖掘的数据更丰富了,广告客户把更多时间花在了广告系列优化上。
  • 广告客户能够大规模地处理比以往任何时候都更庞大的数据,从而促成更好的业务成果。
  • 由于数据完全由计算机系统处理,知名的分析工具逐步废弃不用了。
  • 由于人工输入的需求减少了,广告代理的招聘工作逐步放缓。

 

解释: 广告客户能够大规模地处理比以往任何时候都更庞大的数据,从而促成更好的业务成果,是机器学习技术对营销行业的一个重要影响。通过机器学习,广告客户可以分析大量的数据并从中提取有价值的洞察,自动优化广告投放,从而提高广告效果和业务成果。这使得营销人员能够更精确地定位目标受众、优化广告预算分配,并快速响应市场变化。其他选项虽然描述了一些影响,但没有像这一选项那样直接体现机器学习如何推动营销效果的提升。

 

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Filed Under: Google Ads 应用广告认证。认证考试的答案。 - Chinese simplified (ZH-CN)

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