What is it called when a user clicks through to an advertiser’s website from a sponsored search listing? By vmartinez What is it called when a user clicks through to an advertiser’s website from a sponsored search listing? Impression Click Conversion Rate Conversion Related content Related questions:Each sponsored search ad that a user sees is called a(n):Select the correct answer. A shopper clicks on a…An advertiser wants to drive clicks to its website.…Paid search follows a Pay Per Click, or PPC,…