What is it called when a user clicks through to an advertiser’s website from a sponsored search listing? By vmartinez What is it called when a user clicks through to an advertiser’s website from a sponsored search listing? Impression Click Conversion Rate Conversion Related content Related questions:A new user discovers a website for the first time by…An advertiser wants to drive clicks to its website.…You want to create a custom store listing that’s…An advertiser needs to summarize how its campaigns…