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Home » Amazon Ads for Retail Advanced Certification Exam Answers » In order for an Amazon.com brand owner to use the Subscribe & Save feature, they must use Fulfillment by Amazon (FBA) and their account must be in good standing.

In order for an Amazon.com brand owner to use the Subscribe & Save feature, they must use Fulfillment by Amazon (FBA) and their account must be in good standing.

By vmartinez

In order for an Amazon.com brand owner to use the Subscribe & Save feature, they must use Fulfillment by Amazon (FBA) and their account must be in good standing.

  • False
  • True

 

Explanation:

The correct answer is **True** because in order for an Amazon.com brand owner to use the Subscribe & Save feature, they must meet specific eligibility requirements, including using Fulfillment by Amazon (FBA) and maintaining an account in good standing. FBA ensures that Amazon handles the storage, packing, and shipping of the products, which is a key component for Subscribe & Save, as it guarantees reliable and timely fulfillment for repeat customers. Additionally, the account must be in good standing to participate, which means the brand owner must meet Amazon’s performance standards, including customer service metrics and product quality. These requirements help ensure that customers who sign up for Subscribe & Save receive consistent and dependable service, which is crucial for the success of the program.

 

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      • Digital Marketing
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