You’re running a Google Video campaign with a consideration goal. You want to measure how many people watched your video, so what measurement solution should you use?

 

You’re running a Google Video campaign with a consideration goal. You want to measure how many people watched your video, so what measurement solution should you use?

 

• You should use core performance metrics.
• You’d use Brand Lift.
• You’d use use viewability with Active View.
• You’d use use forecasting reach of your YouTube campaign alongside print ads.