Your company provides home-maintenance services, and you want to reach more potential customers. You have a limited budget to work with.
Why is Google Ads right for you?
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By vmartinez
Your company provides home-maintenance services, and you want to reach more potential customers. You have a limited budget to work with.
Why is Google Ads right for you?
By vmartinez
Reggie manages the online marketing campaigns for a vitamin and supplement store. He launched a Google Search campaign and chose website traffic as his campaign marketing goal.
Which outcome is Reggie expecting from the campaign?
By vmartinez
Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page.
What type of automated bidding strategy is Siona using?
Explanatiaon:
Target impression share is a Smart Bidding strategy that automatically sets bids with the goal of showing your ad on the absolute top of the page, on the top of the page. Target impression share is available either as a standard strategy in a single campaign or as a portfolio strategy across multiple campaigns.
Target impression share bidding automatically sets bids to help achieve your Impression Share goal across all campaigns using this strategy.
By vmartinez
Theo is looking to improve his Google Search Ads campaign. On his Google Ads Recommendations page, he notices that his Google Search campaign has an optimization score of 75%.
What does this mean?
or
By vmartinez
Your goal is to test different combinations of headlines and descriptions so that you can optimize your results. Your marketing colleagues have suggested using responsive search ads.
What are the two benefits that responsive search ads can provide?
Select 2 Correct Responses
Explanation:
Responsive search ads offer two significant benefits:ย greater relevanceย andย greater flexibility. Firstly, they enhance relevance by dynamically adjusting the ad content to match the search queries and user intent, thereby increasing the likelihood of capturing the attention of potential customers who are actively seeking products or services similar to what the advertiser offers. This relevance not only improves the user experience but also increases the chances of driving clicks and conversions. Secondly, responsive search ads provide greater flexibility by allowing advertisers to input multiple headlines and descriptions, which are then automatically tested and optimized based on performance data. This flexibility enables advertisers to experiment with different combinations of ad copy, tailoring their messaging to specific audience segments or targeting criteria, and ultimately improving overall campaign performance. Therefore, the correct options areย Responsive search ads provide more relevanceย andย Responsive search ads provide greater flexibility.
By vmartinez
An electronics company is launching a new TV equipped with a voice command accessibility feature. They decide to use phrase match in their Search ads campaign with the keywords “television,” “accessible,” and “voice.”
How will phrase match benefit the company’s Search Ads campaign?